Gamification Tools

Service included in: Pro and Enterprise packages

Let your fans unlock a discount, stream or exclusive item when they solve a puzzle, answer a question or play a small game.

Drive traffic

Use Kwettr Communication tools to drive traffic to your remix competition. Direct Message Campaigns, Mailings and App Features to promote your remix competition, as an addition to the word of mouth done by fans.

As part of your promotional plan

Use Gamification Tools as part of your promotional plan. Include social unlocks, for example, one unlock per day to communicate new pre-order or pre-saves and tease your target group. Drives return visits during the promotional campaign, daily social shares.

Collect email addresses

Collect email address and build your list of most dedicated fans and brand advocates.

Available tools

Unlock artwork or discount coupons of your upcoming album: flip tiles of the artwork using a tweet, like, snap, follow. Perform all actions and the artwork is revealed.

Multiple choice or open question competitions. Reward most loyal with fans unlocking exclusive content. Collect email address and build your list of most dedicated fans and brand advocates.

Use Gamification Tools as part of your promotional plan. Include social unlocks, for example, one unlock per day to communicate new pre-order or pre-saves and tease your target group. Drives return visits during the promotional campaign, daily social shares.

Get inspired, read our user case

Perfecto Records

Perfecto Records, the label of DJ Paul Oakenfold, used a gamification tool to collect guest mixes for the Perfecto Radio Show. A Direct Message Campaign was used to drive traffic to the gamification tool. All fans needed to do was unlock instructions on how to submit the guest mix. Every uploaded guest mix resulted in a tweet for Perfecto, a Like of their page and a follow on Spotify. Results: over 100 new mixes in 2 weeks, increased reach on socials and more followers on Spotify.

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